Social media users are much more likely to share content via mobile devices after a major current event occurs.
51% of travel content social shares by US internet users took place through a smartphone or tablet.
For now, most research time is still spent on PCs.
PCs accounted for 72.2% of overall clicks for the subset of email addresses examined in the study, despite representing a smaller 64.2% of email addresses.
71% of American workers use desktop computers to get work done in the office.
Few videos were watched to full completion during Q2, reports Adobe.
Millennials (18-34) report spending two-thirds of their time watching original TV series on traditional TV.
eMarketer expects 129.0 million US smartphone users to search via mobile browser or app on their phones this year.
CTRs were better for first-position paid search ads run in the US on smartphones, tablets and desktops, with respective rates of 4.9%, 4.3% and 3.2%.
Mobile-only news readers represented the largest portion of the digital newspaper audience, at 38% of the total.