Phablet devices activated worldwide during the week of Christmas accounted for 13% of total activations—up 225% year over year.
Apple accounted for 51.3% of device activations between December 19 and 25, 2014.
Consumers were most likely to plan on finding things to do with friends and family during the week following Christmas, cited by 58%.
Starting the day after Christmas, Internet use in 2013 surged, probably because people were trying out devices they had just received.
Christmas Day app downloads grew by 91% compared to the first 21 days of December, reaching a record-breaking level.
Pinterest and Twitter influenced online and in-store purchases for just 1 in 10 shoppers surveyed, with Facebook garnering only slightly more interest.
Apple’s App Store downloads increased 87 percent on Christmas Day compared to the December 2012 average.
Christmas Day turned out to be a huge boost to the mobile device market.
Christmas Day 2012 saw a 27% increase in online traffic to the top 500 retail sites compared to 2011.
US holiday retail ecommerce beat many expectations and showed double-digit growth on all of the crucial shopping days in November.