Much of the referral traffic to news articles about US presidential candidates is internal.
According to Bridge Ratings, US podcast ad spending will reach $167 million in 2016.
A quarter of US podcast listeners abandoned podcasts that ran 45 to 60 minutes, though a lower 15% of respondents abandoned podcasts longer than 1 hour.
Americans’ trust and confidence in the mass media ‘to report the news fully, accurately and fairly’ has dropped to its lowest level in Gallup polling history.
A podcast about multiscreen behavior and 10 charts about multitainment.
Most internet users are familiar with podcasts, but have either not listened to them within the past six months or have never listened to them.
Sometimes publishers realize they won’t fulfill an audience requirement and resort to purchasing traffic from third parties, also known as dark traffic.
Although the vast majority of marketers are now producing visual content, creating a successful image or video isn’t always a simple task.
The growing success of visually oriented social media platforms like Snapchat and Instagram is encouraging more interest in producing visual content among advertisers.
The vast majority of mobile hotel bookings were booked via smartphone in Q1 2016.