Facebook experienced the largest percentage growth of writers names appearing on page 1, increasing by 10 to 62 percent.
While 26% of ad agencies said measuring views was the most important measurement of a video ad campaign, 23% named brand lift and 22% said sales impact.
Nearly half of the US consumer respondents to a Chadwick Martin Bailey survey in October 2011 were strongly interested in discounts via scans.
Social networks were second only to search engines as the type of website where internet users in Mexico recalled seeing online ads.
Internet sites remain the preferred digital channel for shoppers across most phases of the online shopping journey.
Ipsos found that 23% of US internet users under the age of 35 said they would buy a brand because of a friend’s social endorsement, and nearly as many internet users between the ages 35 and 49 would do so.
This infographic by Ignite Social Media offers some fairly simple formulas for calculating social media ROI.
Brafton created this infographic that illustrates why content is essential for search engine visibility.
The top American environmental nonprofit brands, according to the Harris Poll Non-Profit EquiTrend brand-tracking study.
The top international aid nonprofit brands, according to the Harris Poll Non-Profit EquiTrend brand-tracking study.