Marketers rate the effectiveness of SEO tactics for B2B Marketing.
Ninety-two percent of recruiters tap social networks to find new hires, according to the Jobvite 2012 Social Recruiting survey.
Marketers are moving in greater numbers to newer media such as location-based applications and viral video.
An analysis of leads generated by HubSpot’s customers indicates that companies that automatically publish their blog posts to social media get 50% more leads.
70% of Fortune 500 CEOs have no social media presence on the major social networking sites.
36% of US news consumers (who have consumed any news in the past month) said they had used social media and blogs as a news source in the week prior to a Reuters Institute survey conducted in April and released in July 2012.
This infographic by Ignite Social Media offers some fairly simple formulas for calculating social media ROI.
InventHelp created this infographic explaining how to determine the ROI of social media marketing because 73% of CEOs think marketers lack business credibility.
Roughly two-thirds of consumers who visit or read blogs say that their purchasing decisions are influenced by brand mentions or promotions within the blog’s content, according to survey results released in June 2012 by Burst Media.
Business executives in the US and several countries in Europe (Belgium, France, Germany, the Netherlands and the UK) reported that a majority of their companies were active on social media websites