Most Effective B2B Content Marketing Tactics, October 2014 [CHART]

Chart - Most Effective B2B Content Marketing Tactics

86% B2B marketers reported using content marketing, down from 93% last year and 91% in 2012.

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Most Effective & Difficult Online Marketing Tactics, September 2014 [CHART]

Chart - Most Effective & Difficult Online Marketing Tactics

Surveys have found both US and global marketers rating email as the most effective digital marketing tactic and the one that delivers the best ROI.

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Comparison Of B2C vs. B2B Content Marketing Trends, October 2014 [TABLE]

Table - Comparison Of B2C & B2B Content Marketing Trends

More B2B (86%) than B2C (77%) marketers are using content marketing this year.

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