Adobe reported that online retail holiday sales were up 18% on Thanksgiving, a whopping 39% on Black Friday and 16% on Cyber Monday.
Overall, for the period beginning November 1 and ending December 9, digital retail sales were up 9%.
Desktop retail e-commerce sales grew by 10% year-over-year on Green Monday (the Monday with at least 10 days until Christmas – typically the second Monday of December) to reach $1.4 billion.
Nearly half of smart phone owners planned on getting coupons or other discounts via their devices to shop on Black Friday.
This year’s Cyber Monday set new records, with numerous researchers proclaiming it to be the biggest e-commerce spending day in US history.
Only 13% of American CMOs planned to begin holiday promotions in 2013 earlier than they had the previous year.
Just over one-third of the mothers polled planned to do at least half of their seasonal buying on the Web on either Black Friday or Cyber Monday.
This chart shows search volume from 2004 to present for Target, Walmart, Kmart and Kohls Black Friday search traffic.
The shopping schedules for those traveling to physical stores on Black Friday were pretty well spread throughout the day.
53% indicated that they planned to shop on Black Friday.