45% of affluents planned to do their holiday shopping online, while 35% said they’d do so in-store.
African-Americans are 38% more likely to make a purchase when the ads have African-Americans included in them.
This infographic from Microsoft looks at social conversations people are having about pumpkin-flavored stuff.
Some 67.5 million American adults lived in a household with annual income of at least $100,000, a 5 million (or 8%) increase from last year.
On average, 44% of US shoppers combine online and in-person shopping activities across 15 product and service categories.
Some 17% of permissioned emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2013 to April 2014.
College students might not be as broke as we think, but a significant portion of them plan to spend less this year than they have previously—particularly on school-related items.
57% of US internet users said they preferred purchasing cosmetics and personal grooming items, such as makeup, shaving products and facial cleansers, in-store.
Gmail’s tabbed inbox seems to be having a positive influence on promotional emails’ inbox placement rates.
Deliverability rates by industry showed not only clear winners and losers, but how inconsistent inbox placement rates are when looking beyond the global average.