Smart phone users in the US ranked far behind their counterparts in most mature countries with respect to use of mobile messaging services.
Those ages 55 and up were significantly more likely than average to say they never had downloaded an app on their smart phone.
Varying levels of tablet ownership exist among mobile phone users, ranging from just 12% in Japan to 53% in Singapore.
Across the 24 countries tracked, an average of 24% said they’d best describe their amount of sharing as either most things or everything.
7 in 10 Americans who follow brands online say that they want to stay more connected to those brands when they offer them coupons, discounts and free products.
63% of consumers around the world believe that society’s obsession with youth has gotten out of hand.
Business executives in the US and several countries in Europe (Belgium, France, Germany, the Netherlands and the UK) reported that a majority of their companies were active on social media websites
via marketingcharts.com American Millennials (aged 15-25) seem to be pretty pleased with their “cool” factor, but they’re actually more modest about it than their counterparts in a variety of other countries, according to survey results released in May 2012 by InSites Consulting. 43% of American youth see themselves as cool, which is a slightly larger […]