Posts Tagged ‘Barcodes’
Top 13 Ways Mobile Moms Shop For Over-The-Counter Medications, July 2014 [CHART]
Nearly two-thirds of mobile moms have researched over-the-counter medications online via smartphone.
Read MoreConsumer Attitudes Toward Rebates, May 2013 [TABLE]
83% of respondents said they like to find rebates when shopping in-store, and the same percentage said that a discount via rebate is attractive when shopping online.
Read MoreGlobal mCommerce Activities, February 2013 [CHART]
24% of American smart phone users surveyed during Q2 2012 reported scanning a barcode or QR code in the previous 30 days.
Read MoreGlobal mCommerce Activities, February 2013 [CHART]
24% of American smart phone users surveyed during Q2 2012 reported scanning a barcode or QR code in the previous 30 days.
Read MoreHistory Of The Barcode [INFOGRAPHIC]
This infographic from Wasp looks at the history of the barcode.
Read MoreShare Of Barcode Formats, Q1 2012 [CHART]
2D barcodes now make up 76% of all codes processed by ScanLife, which correlates to the abundance of QR Codes in today’s marketing landscape.
Read MoreMobile Shopping Habits By Gender [CHART]
Women and men may both be active mobile shoppers, but they differ significantly on the specific shopping activities they perform.
Read MoreScannable Codes In Top 100 Magazines, January 2011-June 2012 [CHART]
The total number of action codes in the top 100 US magazines by circulation increased to a new peak of 2200 in Q2 2012, ahead of the 2011 holiday season’s 1899 codes.
Read MoreMagazine Ads With Scannable Codes, March 2011-June 2012 [CHART]
Magazine advertisers’ use of mobile action codes, including all 2D barcodes, QR codes, Microsoft Tags, and watermarks, grew to new heights again in Q2 2012.
Read MoreBarcode Scanners By Generation, Q4 2011-Q2 2012 [CHART]
Q2 saw more than 16 million mobile barcode scans via ScanLife, as more than 4 million consumers came through the ScanLife system for the first time.
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