Tablet (2.45%) and smartphone (1.14%) conversion rates trailed traditional computers (3.15%) again in Q1.
The number of UK smart phone users who own and use an Android phone at least monthly is expected to total 18.3 million this year.
The Google operating system (OS) claimed a 56.2% share of smart phone sales in Great Britain in the three months leading up to March 2014.
Android took over as the top smart device platform on the Opera Mediaworks platform in Q1, with about 43% of traffic, versus 38% for iOS devices.
Some 52% of social sharing actions – sharing of website content such as articles, photos and videos via social networks – occurred on a mobile device during the first quarter of this year.
Among US smartphone owners, Android-based handsets are the most popular, and eMarketer estimates that they will reach 50.0% penetration this year.
Samsung is the clear winner with 55.5% of all Android traffic. Tied for second is Amazon with 8.2%, which makes only the Kindle Fire Tablet.
Experian Marketing Services has released a report segmenting US smartphone owners into 7 groups.
Chitika has taken a look at how tablet usage – in this case web browsing only, not applications – fluctuates during a typical day.
Some 18% of email-driven orders were completed on a mobile device during Q4 2013, up a couple of points from the preceding quarter.