Scott Galloway, a professor of Marketing and Brand Strategy at the NYU Stern School of Business, discusses The Gang of Four (Google, Facebook, Apple, and Amazon), their victims, and the strategies that led them onto a path to a trillion dollar market cap.
2015 Brands With Most Loyal Customers [TABLE]
Netflix is this year’s brand loyalty leader, rising 11 spots from last year’s results to take the mantle from Amazon.
Platforms To Which Marketers Would Allocate Budgets, September 2015 [CHART]
Several fast-growing social media services began offering themselves as platforms for advertisers this year.
US Mobile Ad Revenue Share By Company, 2014-2017 [TABLE]
Google commands 32.9% of mobile ad revenue in the US, or nearly $10.02 billion.
Most Reputable Brands Among US LGBT Consumers, June 2015 [CHART]
Amazon.com is this year’s top-perceived brand among LGBT consumers, jumping from the #6 spot last year.
Most & Least Trusted American Companies, March 2015 [TABLE]
Of 293 organizations measured across 20 industries, just 6% earned Excellent (above 70%) trust ratings.
Best & Worst Customer Experience Ratings By Industry & Company, March 2015 [TABLE]
Publix enjoys the best customer experience rating of 293 companies measured.
Top Brands For Customer Loyalty, February 2015 [TABLE]
Consumers’ emotional expectations from brands continue to grow but brands are failing to keep pace.
Amazon As A Streaming Videos Service, May 2013-September 2014 [CHART]
Over 50 million people consider themselves Amazon Prime members.
Top US Markets By Video-On-Demand Subscription Penetration, November 2014 [CHART]
Washington, DC and San Francisco are the leading US markets by subscription video-on-demand (SVOD) penetration.
- « Previous Page
- 1
- 2
- 3
- 4
- 5
- 6
- …
- 17
- Next Page »