Despite having stripped back some of its core features recently, 1 in 4 Internet users still use Google+ each month (rising higher in some fast-growth markets).
Text messaging is losing its share of the action thanks to the rise of over-the-top (OTT) mobile messaging services such as WeChat.
Revenues from add-on purchases like baggage allowances are one factor contributing to direct booking on airline sites.
Spending on market research grew by 2.8% year-over-year in 2013 (0.7% after adjusting for inflation) to exceed US$ 40B.
Consumers around the world tend to be more likely to shop for than buy products online, although the gap between browsing and buying is relatively small for most product categories.
8% of internet users in North America and 14% worldwide had rented rooms or apartments through a home and lodging rentals service in Q1 2014.
By the end of our forecast period, nearly 70% of internet users in both Western Europe and North America will purchase items on digital devices, vs. just over 50% in Asia-Pacific.
eMarketer now expects Asia-Pacific to become the leading region for ecommerce sales in 2015, representing 33.4% of the total.
Some 55% of online consumers from 60 countries say they are willing to pay extra for products and services from companies committed to positive social and environmental impact.
Print newspaper circulation around the world actually increased by 2% year-over-year in 2013, as gains in Asia and Latin America offset losses in other regions.