Pinterest ad revenues are estimated to cross the $1 billion mark by 2020. Pinterest is also rising among the ranks of major video ad publishers, like Roku, with the introduction of its new video ad product.
eMarketer expects Snapchat’s US ad revenues will total $642.5 million this year. That’s down from $770 million eMarketer predicted in March 2017, and from $805 million forecast in July 2016.
Newspaper ad revenue declined another 4% year over year, to $19.9 billion – less than half of what it was a decade ago.
Facebook has crossed a threshold of sorts, with mobile now comprising a majority 53% share of its growing ad revenues.
After declining by 4.8% last year, total Q1 ad sales this year dropped by 6.2%, from $1.83 billion to $1.72 billion.
After outdoor advertising revenues increased by 4.5% in Q1, revenues climbed 5% in Q2 to reach $2.15 billion.
Facebook’s worldwide ad revenues are expected to reach $6.36 billion this year.
Across all devices, Google remains by far the No. 1 digital ad publisher in the world and will take in nearly 33% of all digital ad dollars worldwide this year.
US newspaper print ad revenues are expected to drop significantly in the coming years, slipping to $16.4 billion in 2016 from $19.14 billion in 2012.