Once an small- to medium-sized business website is up, it’s not typically updated very often.
Most small and medium-sized businesses based in the US still don’t have a mobile-optimized website.
Apps continue to dominate US time spent with mobile, reaching 90% of mobile minutes in June 2015, up from 86% share in Q2 2014.
A majority of consumers don’t trust websites that suffer from security and usability issues.
The biggest pain point for client-side marketers today is the major bottleneck presented by IT and web development teams.
More than 7 in 10 US SMBs are buying some type of digital services today.
The impact of relevant content continues to grow, while the number of links to a given page remains influential though potentially decreasing in value.
Relevant content creation is by far the most effective SEO tactic.
Mobile isn’t yet a top priority for B2B companies, with only about half of respondents reporting making investments in mobile marketing.
40% of Millennials said they use their smartphones to make an actual purchase vs. 65% doing so via computer.