Visual Communications

e-Strategy Trends’ continually updated collection of visual communications trends and statistics for marketing, public relations, advertising and strategic communications professionals.

Privacy Concerns By Social Network [CHART]

Chart: Privacy Concerns By Social Network

In a March 2019 survey conducted by Morning Consult on behalf of ID Experts, an identity protection services firm, 39% of US internet users said they were “very concerned” about privacy and security on Facebook, and 29% said they were “somewhat concerned.” “Advertisers should pay attention to the types of data that people will be…

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Top B2B Influencer Content Types [CHART]

Chart: Top B2B Influencer Content Types

At a time when B2B leaders say that content spurs buying processes, almost all (97%) respondents to a new survey say they are now placing a higher emphasis on the trustworthiness of the source of information when they are consuming content.

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