During this episode of eMarketer’s Behind The Numbers podcast, the hosts discuss how people consume news on social networks and whether they trust it.
For the most part, Facebook users haven’t stopped using the social platform following the Cambridge Analytica revelations. In fact, in its Q1 2018 earnings report, the social media giant showed no sign of users—or advertisers—abandoning its platform.
A number of publishers first focused on automating the writing process, with bots creating stories based on structured data such as box scores and financial reports.
More than three-quarters of people in several countries across the world believe that their video viewing habits will change in the coming 5 years. The change that most people see coming is watching TV in virtual reality, as if they are inside the content.
A Pew Research Center survey of US social media users found that more are turning to Twitter, YouTube—and even Tumblr—to get news.
Two-thirds (67%) of American adults get news from a social media site such as Facebook or Twitter.
Many people look to social media for their news consumption. This chart shows where.
Flipboard is becoming one of the biggest drivers of traffic to news stories on mobile.
As of early 2015, 63% of Facebook and Twitter users get news on their respective sites.
FOX led the news channels, cited by 8% of respondents, followed by CNN at 7%.