Naturally, if the world’s top Facebook Pages are posting an additional 20,000 pieces of content per day to the platform, there’s going to be an increase amount of competition in the News Feed and a decrease of engagement across the board.
Social Media Marketing Statistics & Trends
e-Strategy Trends’ continually-updated collection of social media marketing research, statistics and trends for marketing, public relations, advertising and strategic communications professionals.
This infographic from Quicksprout illustrates 10 elements that contribute to a successful website.
This infographic illustrates some of the best practices contained in Facebook’s new guide for marketing on that platform and on Instagram.
This inforgaphic from Promo illustrates what, where and why people share content on social media.
88.9% of worldwide influencers said they were using Instagram for influencer marketing campaigns more than they did one year ago.
Most small business owners are self-taught when it comes to marketing and promoting their businesses. And while most do some form of marketing for their businesses, fewer than half consider themselves marketing savvy.
Some 65% of Gen V consumers report regular use of a tablet, according to a YouGov survey of almost 600 respondents ages 8-17. The results suggest that children ages 8-11 are the most frequent users (74% regularly using tablets), with regular usage tapering off among older kids.
This infographic from MDG illustrates the many factors that go into measuring the return on your social media marketing investment.
Most US internet users say they don’t trust social networks to protect their personal information. A May 2018 survey by Rad Campaign found that 61% of respondents had little to no trust in social networks. That compares with 53% in 2016, and 57% in 2014.
This infographic from Microsoft illustrates the breadth of the company’s technology, from gaming and entertainment, to operating systems and applications, to search and social.