Online Reviews
Reasons Marketers Use Select Social Media Channels [TABLE]
Images, videos and infographics were used by 38.2%, 35.9% and 25.7% of respondents, respectively, and additional data suggested these visual assets were of greatest importance to content marketing programs.
Read MoreResearch Sources Of eShoppers By Product Category [CHART]
Retail websites were more commonly used for product research than search engines, online ads, online reviews, retail emails and a wide variety of other information sources before consumers made online purchases.
Read MoreTypes Of Videos Watched By eShoppers While Apparel Shopping [CHART]
Four in 10 online shoppers visited a store or retailer website as a result of watching apparel videos online.
Read MoreHow People Respond To Ads On Their Smart Phones [CHART]
Roughly 1 in 4 smartphone users have purchased applications or mobile web content over their devices.
Read MoreYelp Mobile App Searches
Roughly 40% of all Yelp searches come from their mobile apps.
Read MoreTravel Technology [INFOGRAPHIC]
Lab 42 created this infographic to explain the types of technology people use when they travel.
Read MoreSocial Media & Vacations [INFOGRAPHIC]
MDG Advertising put together this infographic to illustrate how people use social media for vacations.
Read MoreAmerican Parents' Use Of Social Media For Back-To-School Shopping, 2010-2012 [CHART]
Of US parents who planned to use social networks for back-to-school shopping, 70% will do so to find out about promotions, 49% to browse products and 39% to read reviews or recommendations.
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