Top 15 Advertising Channels For Wealthy Boomers, December 2014 [CHART]

Chart - Top 15 Advertising Channels For Wealthy Boomers

TV ads have the broadest reach among upscale Boomers (those aged 50-68 with household income of at least $75k).

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

CEOs On Technology [INFOGRAPHIC]

CEOs Views On Technology

Inc. magazine surveyed CEOs on their views of social media, technology and trends. This infographic highlights the results.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

2015 Marketing Spending Plans By Channel, December 2014 [CHART]

54% of business leaders expect their marketing budgets to grow next year (up from 46% last year.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

Twitter Users & TV Viewership By Source, December 2014 [CHART]

Chart - Twitter Users & TV Viewership By Source

Twitter users are more likely than non-users to watch various types of video content during a typical week.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

B2B Cost-Per-Lead By Channel, October 2014 [CHART]

Chart - B2B Cost-Per-Lead By Channel

Email marketing (house list), with 66% rating this channel as having a very (30.4%) or somewhat (35.6%) low cost.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

Top Ways Social Media Provides Enterprises Value, October 2014 [CHART]

Chart - Top Ways Social Media Provides Enterprises Value

Almost 9 in 10 enterprise organizations agree that their social media presence is important to stay competitive.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

Use vs Effectiveness Of B2B Content Marketing Tactics, August 2014 [TABLE]

Table - Use vs Effectiveness Of B2B Content Marketing Tactics

B2B marketers pointed to video as one of the top three most effective content marketing techniques.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS