Consumer Interest In New Online Tools & Services, March 2015 [CHART]

Chart - Consumer Interest In New Online Tools & Services

Consumers are more likely to be using digital devices and apps that track their own habits and activities than those that track data from things they own.

SMBs’ Most Effective Marketing Methods, 2014 vs 2015 [TABLE]

Table - SMBs

US small and medium-sized businesses were seeing more success with their website than any other channel.

Channel/Format Where Marketers See Most Opportunity For Programmatic Ads, February 2015 [CHART]

Chart - Channel/Format Where Marketers See Most Opportunity For Programmatic Ads

Mobile will see its fair share of spending increases; it ranked as the No. 1 area of opportunity for programmatic ads, cited by 33% of marketers.

Young Millennials’ Social Media Use, March 2015 [CHART]

Chart - Young Millennials

Some 73% of Americans aged 12 and older use a social networking site or service, up from 67% last year.