Search Engine Optimization
Search Engine Optimization vs Search Advertising [INFOGRAPHIC]
This infographic from SpyFu illustrates seven reasons to use search engine optimization and seven reasons to use search engine advertising.
Read MoreCustomer Acquisition Strategies [INFOGRAPHIC]
This infographic from BD Ventures illustrates seven strategies for acquiring new customers, including content and social media marketing.
Read MoreImage Search Engine Optimization [INFOGRAPHIC]
This infographic from SEO Sherpa illustrates 19 tips for optimizing images for search visibility.
Read MoreTop Google Ranking Factors [CHART]
In August of 2019, SparkToro surveyed 1,584 professionals in the field of Search Engine Optimization (SEO) to share their opinions on the relative use and merit of various inputs in Google’s ranking systems.
Read MoreSearch Engine Optimization Checklist [INFOGRAPHIC]
This infographic from leapfroggr illustrates an exhaustive list of search engine optimization tactics.
Read MoreOn-Site SEO Problems [INFOGRAPHIC]
This infographic from SEMRush illustrates eleven common on-site problems search engine optimization professionals must address.
Read MoreTop D2C Customer Acquisition Channels [CHART]
With many retailers having concerns about selling on marketplaces – ranging from having to share a cut of revenues to potential customer relationship issues – some are choosing to cut out the middle-man and sell to customers directly.
Read MoreMarketers' Content Development Tools [CHART]
More than three-quarters (76%) of organizations say they take a strategic approach to managing content. These organizations are also much more likely to use development aids – such as editorial calendars and formal workflow processes – than those organizations who do not manage content strategically.
Read MoreSEO & PPC Rates [CHART]
Around 1 in 5 US agencies offering either SEO (19.7%) or PPC (21.7%) services have a minimum single project spend of more than $5,000, according to the Digital Marketing Industry Pricing Survey from Credo.
Read MoreAmazon Search Depth [CHART]
One of the benefits of Amazon is that a shopper is rarely starved for choice. Yet, despite being presented with pages of options during a search, almost half (45%) of shoppers say they typically don’t scroll past the second page of results, per a report from Feedvisor.
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