Mobile Marketing
Consumer Electronics Devices Owned & Used Regularly, November 2012 [CHART]
54% of consumers report having access to a smartphone with Internet access – approaching the number of consumers with a laptop and/or desktop computer.
Read MoreConsumer Behavior & Mobile Marketing [INFOGRAPHIC]
This infographic from LightSpeed Research suggests that mobile should no longer be thought of as an emerging channel for consumers.
Read MoreConsumer Behavior & Mobile Marketing [INFOGRAPHIC]
This infographic from LightSpeed Research suggests that mobile should no longer be thought of as an emerging channel for consumers.
Read MoreOnline Marketing Success Factors [CHART]
Design, development and maintenance of the corporate website was cited by 45% of respondents as contributing to marketing success.
Read MoreOnline Marketing Success Factors [CHART]
Design, development and maintenance of the corporate website was cited by 45% of respondents as contributing to marketing success.
Read MoreSMB Website Failings, March 2013 [TABLE]
26.4% of SMBs cannot be found in online searches because their websites earn a Google Page Rank of zero or have no Google Page Rank, finds vSplash in an audit of 3.9 million US SMB websites.
Read MoreConsumer Reactions To Multi-Screen Advertising, March 2013 [CHART]
Almost three-quarters of multi-screen consumers across 5 major markets agree that advertising can be helpful in telling them about new products or brands that might interest them.
Read MoreConsumer Reactions To Poor Mobile App Experiences, March 2013 [CHART]
56% of mobile application users report having encountered a problem (crash, freeze, error, etc.) when accessing an app.
Read MoreContent Marketing: Effectiveness In The UK, March 2013 [CHART]
94% of marketers in the United Kingdom are using content marketing, making this activity more entrenched than in North America and Australia.
Read MoreContent Marketing: Effectiveness In The UK, March 2013 [CHART]
94% of marketers in the United Kingdom are using content marketing, making this activity more entrenched than in North America and Australia.
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