![B2B Digital Marketing Priorities [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/06/B2B-Digital-Marketing-Priorities-150x150.png)
Not only is content marketing by far the top digital priority for B2B marketers this year, but it’s also the discipline most likely to get a spending hike this year.
Cell-Phone Only Households [CHART]
![Cell-Phone Only Households [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/06/cell-phone-only-households-150x150.png)
American households are continuing to abandon their landlines and go wireless-only.
Email Innovation [CHART]
![Email Innovation [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/06/Email-Innovation-150x150.png)
Personalization has jumped to the top as the leading area of focus for company respondents this year, overtaking automation.
Voice-Activated Digital Assistant Adoption [CHART]
![Voice-Activated Digital Assistant Adoption [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/06/Voice-Activated-Digital-Assistant-Adoption-150x150.png)
The use of embedded voice-enabled digital assistants in smartphones and PC/laptops has reached the mainstream among 14-17-year-olds.
Technographics Of American Mothers [CHART]
![Technographics Of American Mothers [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/06/US-Mothers-Technographics-150x150.png)
Across 10 technologies, ownership levels are universally greater among working than stay-at-home moms.
Future Of Robotics & Artificial Intelligence [INFOGRAPHIC]
![Future Of Robotics & Artificial Intelligence [INFOGRAPHIC]](http://trends.e-strategyblog.com/wp-content/uploads/2017/06/future-of-robotics-artificial-intelligence-150x150.png)
This infographic by PricewaterhouseCoopers illustrates the future of robotics and AI.
Autonomous Driving Activities [CHART]
![Autonomous Driving Activities [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/06/Autonomous-Driving-Activities-150x150.gif)
When asked what activities they would conduct for the majority of time they were in a self-driving car, unsurprisingly, 39% of baby boomers said they would not ride in a self-driving car at all.
Snapchat Users By Age [CHART]
![Snapchat Users By Age [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/06/Snapchat-Users-By-Age-150x150.gif)
Snap Inc. reported that its daily active user base grew to 166 million in Q1. That’s an increase of 36% over year-ago levels but only a 5% gain from the previous quarter.
TV Viewing Device Share [CHART]
![TV Viewing Device Share [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/06/TV-Viewing-Device-Share-150x150.gif)
TV viewers have an abundance of devices at their disposal to watch content whenever and however they want. But in the US, the big screen is still their preferred access point.
Advertising Digital Skills Gap [CHART]
![Advertising Digital Skills Gap [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/06/Advertising-Digital-Skills-Gap-150x150.png)
On a 100-point scale, marketers working at advertisers around the world score their organizations’ digital capabilities at an average score of just 57.