The average time spent reading an email increased nearly 7% over the past six years.
African American Device Ownership [CHART]
African-Americans outpaced non-Hispanic Whites and the total population in ownership of each of the 9 devices identified, including smartphones, tablets, smart TVs, and streaming devices.
Breaking Up With Facebook [CHART]
Some 42% of Facebook users ages 18 and older report having taken a break from checking the site for several weeks or more at some point in the past year
Mobile App Install Fraud Rate [CHART]
Over the past 12 months, mobile attribution firm AppsFlyer analyzed 17 billion app installs across 7,000 apps worldwide.
Teens’ Favorite Ways To Communicate With Friends, 2012-2018 [CHART]
A report from Common Sense Media offers data suggesting that teens are communicating less in-person than they used to, and more through digital means.
Mobile Voice Search [INFOGRAPHIC]
This infographic from SERanking illustrates how people use voice search while on the go.
Video Ad Completion Rates By Device [CHART]
In its Q2 2018 video benchmarks report, Extreme Reach reveals that 38% share of impressions during the quarter were served to connected TV devices, surpassing smartphones (30%) for the first time.
Voice Command Use Frequency By Device [CHART]
According to an August 2018 Social Lens survey, 70% of US internet users have ever used a voice command on any device, though that figure drops to one-third for those who use them as part of their daily routine.
Instagram Stories Case Studies [INFOGRAPHIC]
This infographic from 99Firms illustrates 30 case studies of how companies and brands are using Instagram Stories.
Valued Instagram Content [TABLE]
Instagram Stories boasts more than 400 million daily users and in a survey of 2,400 Instagram users ages 13-55 in the US, Facebook IQ found that one-third had become more interested in a brand or product after seeing it on Instagram Stories.