Data Marketing & Ad Spending By Channel, November 2014 [CHART]

Chart - Data Marketing & Ad Spending By Channel

Data’s role will grow substantially more important, according to more than 3/4ths of marketers, advertisers, service providers, technologists & publishers.

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B2B Spending Plans For Demand Generation Channels, September 2014 [TABLE]

Table - B2B Spending Plans For Demand Generation Channels

41% of US B2B marketing professionals planned to increase spending on demand generation next year, compared with 17% who said they’d decrease investments.

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Global Management Execs’ Plans For Improving Partnerships, Q2 2014 [CHART]

Chart - Global Management Execs

Execs voiced several plans for improving their networking, partnership and sourcing of growth opportunities in order to see more success.

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Global Ad Spend Share Forecast, 2013 vs 2016 [CHART]

Chart - Global Ad Spend Share Forecast

Mobile is the fastest-growing advertising medium around the world.

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