Marketers’ Most Exciting Opportunities, 2014 vs 2015 [CHART]

Chart - Marketers’ Most Exciting Opportunities

Customer experience outranks them all as marketers’ most exciting opportunity this year followed closely by content marketing.

How To Use Social Media For Events [INFOGRAPHIC]

Infographic - How To Use Social Media For Events

This infographic from Eventility illustrates four ways you can use social media to boost attendance at your events.

How Consumers Think Advertising Will Change In 10 Years, August 2014 [TABLE]

Table - How Consumers Think Advertising Will Change In 10 Years

58% of Americans said that advertisers would have more personal consumer data in a decade.

Consumers’ Perceptions On The Future Of Advertising, September 2014 [CHART]

Chart - Consumers’ Perceptions On The Future Of Advertising

A majority of US adults surveyed indicated that advertisers will have more personal data about consumers in 10 years.