Why Consumers Go Online, November 2014 [TABLE]

Table - Why Consumers Go Online

There are 4 primary reasons why consumers go online: interpersonal connections; self-expression; exploration; and convenience.

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Top 13 Ways Mobile Moms Shop For Over-The-Counter Medications, July 2014 [CHART]

Chart - Top 13 Ways Mobile Moms Shop For Over-The-Counter Medications

Nearly two-thirds of mobile moms have researched over-the-counter medications online via smartphone.

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Mobile Voice Search Activities By Age Group, September 2014 [CHART]

Chart - Mobile Voice Search Activities By Age Group

55% and 41% of US teen and adult smartphone users conducted voice search daily, respectively.

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Where People Use Virtual Personal Assistants, June 2014 [CHART]

Chart - Where People Use Virtual Personal Assistants

Just over three in 10 Americans consulted a virtual personal assistant while they were on the move.

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How Consumers Think Advertising Will Change In 10 Years, August 2014 [TABLE]

Table - How Consumers Think Advertising Will Change In 10 Years

58% of Americans said that advertisers would have more personal consumer data in a decade.

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