The GDPR is driving marketers to first-party data handlers at a time when anxiety is high over the new regulation. In a spring 2017 survey from Veritas, 32% of business decision-makers worldwide were concerned that they didn’t have the right tools in place to monitor data as they prepared for the GDPR.
Four in 10 consumers around the world are concerned with the amount of personal data that companies have on them. Levels of concern vary widely across countries, with the US on the high end of the scale, with 6 in 10 concerned.
This video infographic shows the full history of token sales (aka initial coin offerings), from the early days of 2014 to their meteoric rise in 2017.
In the US and the UK, nearly three-quarters of Millennials said they were more likely to communicate digitally—whether via email, SMS or social media—rather than in person.
More respondents turn to Google (85%) than to Amazon (72%) to help them find product ideas and information before making a purchase.
The Bing Network accounts for 1 in every 3 explicit core search queries in the US, totaling 5 billion monthly, according to the breakdown, which cites comScore data.
This infographic looks at recent projections from PwC and Accenture regarding AI’s economic impact, as well as the industries and countries that will be the most profoundly affected.
US smartphone users are more likely to use voice-enabled technology than those in the rest of the world.
The top marketing priority for the coming year is actually converting contacts and leads to customers, cited by 70% of respondents.
60% of internet users said they were very concerned about the criminal use of AI technologies.