Almost half of the world is now online. Now, the Pew Research Center looks further into internet use, revealing that it continues to grow in developing countries while remaining high in advanced economies.
The vast majority of adults across 6 countries believe that organizations are failing to provide a connected experience, defined as organizations knowing their preferences across all channels and being able to provide them with access to the information they need in a timely manner.
Privacy is obviously a hot topic these days with new European data privacy regulations going into effect and Facebook facing questions over its privacy practices.
Website visits are plateauing in the US – and the battle for visitors is increasingly being fought on smartphones. But despite mobile devices capturing the majority of digital minutes, the US still features more desktop than mobile unique visitors.
The GDPR is driving marketers to first-party data handlers at a time when anxiety is high over the new regulation. In a spring 2017 survey from Veritas, 32% of business decision-makers worldwide were concerned that they didn’t have the right tools in place to monitor data as they prepared for the GDPR.
Four in 10 consumers around the world are concerned with the amount of personal data that companies have on them. Levels of concern vary widely across countries, with the US on the high end of the scale, with 6 in 10 concerned.
This video infographic shows the full history of token sales (aka initial coin offerings), from the early days of 2014 to their meteoric rise in 2017.
In the US and the UK, nearly three-quarters of Millennials said they were more likely to communicate digitally—whether via email, SMS or social media—rather than in person.
More respondents turn to Google (85%) than to Amazon (72%) to help them find product ideas and information before making a purchase.
The Bing Network accounts for 1 in every 3 explicit core search queries in the US, totaling 5 billion monthly, according to the breakdown, which cites comScore data.