Frequency With Which Millennials Use Businesses’ Mobile Sites, June 2014 [CHART]

Chart - Frequency With Which Millennials Use Businesses

Smartphones were millennials’ device of choice for internet and app access, with nearly two-thirds (64%) of US mobile device users ages 18 to 34 citing these as their primary mobile device for logging on to the web or checking out an app.

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Millennials’ Attitudes Toward Mobile Devices, June 2014 [CHART]

Chart - Millennials

Among US millennial smartphone users polled, nearly 90% said their phones never left their side—both night and day—and 80% admitted they instantly reached for them right when they woke up.

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Demographics Of Americans Without Health Insurance, September 2013 [CHART]

Chart - Demographics Of Americans Without Health Insurance

As more aging boomers focus on staying active and preserving their physical appearance and weight, they are fueling the markets for exercise as well as vitamins, dietary supplements, fortified foods and anti-aging products.

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US College Students’ Back-To-School Purchase Influences, August 2014 [TABLE]

Table - US College Students

Some 93.6% of college students said they found one-on-one recommendations from friends at least somewhat influential.

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