![Household Technology By Generation [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/09/Household-Technology-by-Generation-150x150.png)
Smartphones are almost omni-present in US households, reveals Nielsen in a recent report.
Social Media Demographics By Channel [CHART]
![Social Media Demographics By Channel [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/09/social-media-demographics-by-channel-150x150.png)
There are some key differences in the demographic makeup of each site’s news users. Instagram and Snapchat news consumers are considerably more likely to be nonwhite and younger.
Millennials Don’t Care About Privacy [CHART]
![Millennials Don’t Care About Privacy [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/09/Information-Millennials-Are-Comfortable-Sharing-150x150.jpg)
Among US smartphone users, Millennials were more amenable to the idea that their smartphones were tracking everything from physical activity to news preferences.
Millennials Eschew Fake Social Accounts [CHART]
![Millennials Eschew Fake Social Accounts [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/09/Millennials-Fake-Social-Media-Accounts-150x150.gif)
The vast majority of college grads don’t seem to think their social media accounts could negatively affect their chances of securing a job.
Most Popular Apps For 18-34 Year-Olds [CHART]
![Most Popular Apps For 18-34 Year-Olds [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/08/Most-Popular-Apps-18-34-Year-Olds-150x150.png)
There’s one app millennials can’t live without, and it’s not Instagram, WhatsApp, or Snapchat.
Millennials’ Frequency Of Podcast Listening [CHART]
![Millennials’ Frequency Of Podcast Listening [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/08/Millennials-Frequency-Podcast-Listening-150x150.jpg)
Millennials aged 18-34 used their smartphone to access both apps and the web for 78 billion minutes in the average week.
Frequency Of Millennials’ Snapchat Use [TABLE]
![Frequency Of Millennials’ Snapchat Use [TABLE]](http://trends.e-strategyblog.com/wp-content/uploads/2017/08/frequency-of-millennials-snapchat-use-150x150.gif)
According to data from online polling company CivicScience, US millennials are slightly more likely to be daily users of Instagram than of Snapchat.
Frequency Of Millennials’ Instagram Use [TABLE]
![Frequency Of Millennials’ Instagram Use [TABLE]](http://trends.e-strategyblog.com/wp-content/uploads/2017/08/frequency-of-millennials-instagram-use-150x150.gif)
According to data from online polling company CivicScience, US millennials are slightly more likely to be daily users of Instagram than of Snapchat.
Millennials Spy On Significant Others’ Messages [CHART]
![Millennials Spy On Significant Others’ Messages [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/08/People-Who-Have-Read-Significant-Others-Messages-150x150.gif)
A sizable number of Millennial couples suffer from a breach of digital privacy. But instead of an anonymous hacker, the source of such transgressions comes from closer to home—each other.
Teens’ Trust In Ads By Gender [CHART]
![Teens’ Trust In Ads By Gender [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/07/teens-trust-in-ads-150x150.gif)
Teens in the US are split when it comes to trusting the advertisements they see, read or hear.
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