Corporate Social Responsibility Reputation’s Effect On Purchase Decisions, August 2014 [CHART]

Chart - Corporate Social Responsibility Reputation

Millennials are more likely than other generations to take a company’s reputation for social responsibility into account when making purchase decisions.

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Streaming Video Service Subscriber Viewing By Channel, August 2014 [CHART]

Chart - Streaming Video Service Subscriber Viewing By Channel

Netflix’s acclaimed forays into original programming are reaching subscribers, with 6 in 10 Netflix subscribers claiming to have ever watched original programming from the subscription video-on-demand (SVOD) service.

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Americans’ Spending Patterns By Generation, August 2014 [TABLE]

Table - Americans

Some 45% of American adults claim to be spending more today than they were a year ago, with Millennials (51%) most likely to be loosening the purse strings.

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Likely Response To Winning $100,000 By Generation, May 2014 [TABLE]

Table - Likely Response To Winning $100,000 By Generation

18-to-36-year-olds were most likely to pay off any existing debt or loans if they were to get so lucky.

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Time Spent Watching TV/Movies By Generation & Device, December 2013 [CHART]

Chart - Time Spent Watching TV/Movies By Generation & Device

For the most part, the younger the person, the more likely he or she is to consume video on a mobile device.

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