Brand Buzz Among Millennials & Minorities, 2014 [TABLE]

Table - Brand Buzz Among Millennials & Minorities

While Amazon.com topped the brand buzz rankings among US adults overall last year, Netflix topped the charts among Millennials.

LinkedIn Demographics [TABLE]

Table - LinkedIn Demographics

Some 28% of online adults are LinkedIn users, up from 22% in August 2013.

Pinterest Demographics [TABLE]

Table - Pinterest Demographics

Some 28% of online adults use Pinterest, up from the 21% who did so in August 2013.

Twitter Demographics, 2013 & 2014 [TABLE]

Table - Twitter Demographics

Some 23% of online adults currently use Twitter, a statistically significant increase compared with the 18% who did so in August 2013.

Most Influential Advertising Among Hispanic Shoppers, December 2014 [CHART]

Chart - Most Influential Advertising Among Hispanic Shoppers

TV, online display, and social are the advertising media most likely to influence Hispanics who shop online, almost 8 in 10 of whom are aged 18-34.