Email Marketing
Customer Acquisition SMB Marketing Tactics, November 2012 [CHART]
Leading the pack of customer acquisition tactics by SMBs are personal relationships and networking (95%) and tradeshows and industry events (89%).
Read MoreMost Effective B2B Content Marketing Tactics, October 2012 [CHART]
Good old face-to-face contact still does the trick, with two-thirds of respondents rating in-person events as either effective or very effective.
Read MoreTypes Of Online Videos Watched By Apparel Shoppers, May 2012 [CHART]
36% of US online shoppers watched a “customer testimonial/review” video while shopping for apparel within the last six months.
Read MoreTransactional/Triggered Email Timing Goals, September 2012 [CHART]
Marketers had a variety of goals for when triggered messages should arrive but nearly half expected delivery within a minute of a customer action.
Read MoreTop Benefits Of Set Email Delivery Times, September 2012 [CHART]
Being able to ensure emails arrived during a specific time window increased engagement.
Read MoreMeals & Mobile Email Metrics, October 2012 [CHART]
Mobile email opens are on the rise, and it seems that there are distinct times of the day that are most effective for reaching mobile users by email.
Read MoreBuilding YouTube Audiences [INFOGRAPHIC]
This infographic by FanBridge takes a look at how YouTube channel owners are building audiences.
Read MoreBig Data Drove Obama's Victory
On TV the Obama campaign was able to buy 14% more efficiently, to make sure they were talking to their persuadable voters.
Read MoreOur Love/Hate Relationship With Email [INFOGRAPHIC]
Education portal master-degree-online.com compiled a gazillion statistics to demonstrate our ambivalent relationship with email in this infographic.
Read MoreMost Effective Types Of Content For Marketing, August 2012 [CHART]
The most effective type of content marketing is email newsletters, cited by half of in-house marketer respondents.
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