Ipsos found that 23% of US internet users under the age of 35 said they would buy a brand because of a friend’s social endorsement, and nearly as many internet users between the ages 35 and 49 would do so.
eCommerce Marketing Statistics & Trends
e-Strategy Trends’ continually-updated collection eCommerce marketing research, statistics and trends for marketing, public relations, advertising and strategic communications professionals.
In March 2012, 22% of internet users worldwide said they would buy a brand their friends followed on a social channel like Twitter or Facebook.
MBAOnline.com created this infographic to illustrate how Etsy helps turn artists into entrepreneurs.
45.9% ranked building awareness and sentiment for their brand as their most important goal.
Brafton created this infographic that illustrates why content is essential for search engine visibility.
InventHelp created this infographic explaining how to determine the ROI of social media marketing because 73% of CEOs think marketers lack business credibility.
Women in Europe account for the majority of time spent on multiple retail site categories, per comScore figures released in July.
Men report being more than twice as likely as women to have purchased a product or service after discovering it on Pinterest, per results of a Compete survey.
Social media may be getting all the buzz these days, but search engines still refer far more traffic to e-commerce sites, according to a new report from Monetate.