59% of TV-watching tablet owners say they have shopped using their device while watching TV at home in the past 3 months, double the proportion (29%) of TV-watching smartphone users who say the same.
eCommerce Marketing Statistics & Trends
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Nearly half of the US consumer respondents to a Chadwick Martin Bailey survey in October 2011 were strongly interested in discounts via scans.
23% of retailers had already deployed mobile point-of-sale or point-of-payment technology.
While the average number of marketing touches per online order was around 5 in Q2, the number of channels buyers used was far lower.
73% of consumers find choosing from several payment options appealing or extremely appealing when buying via digital channels, according to a July 2012 report by Capgemini.
Social networks were second only to search engines as the type of website where internet users in Mexico recalled seeing online ads.
There are some substantial differences between men and women in the US when it comes to choosing mobile-only for certain activities.
33.9% of Americans have used their mobile phone to make a purchase, a 76% increase from a year ago.
Fully 92% of those polled thought that the security of a plastic corporate payment card was either acceptable or excellent.
More than seven in 10 respondents said employees were not using mobile phones as a payment mechanism for travel-related costs.