eCommerce
2012 Back-To-School Shopping Budgets Compared To 2011 [CHART]
Retailers can expect similar Back-To-School sales figures.
Read MoreTypes Of Back-To-School Retailers [CHART]
Just like last year, mass merchants are the preferred retailer for back-to-school purchases.
Read MoreBack-To-School Shopping Lists [CHART]
The lower rate of consumers buying bed/bath, dorm, and kitchen products corresponds to the lower proportion of consumers buying products for college students.
Read MoreStudents For Whom Back-To-School Shoppers Are Shopping [CHART]
Three out of four back-to-school shoppers are purchasing products on behalf of their children, most often being elementary aged children.
Read MoreNumber Of Students On Back-To-School Shopping Lists [CHART]
According to the Summer 2012 Online Shopper Intelligence survey, back-to-school shoppers are busy this season, with more than half of shoppers purchasing products for more than one student.
Read MoreeCommerce Traffic Browser Share [CHART]
Mobile Safari (15.11%) and its desktop counterpart (13.65%) combined to account for 28.76% of traffic to e-commerce websites in Q2 2012.
Read MoreMobile Users & Shopping By Generation [CHART]
Among three segments of mobile users in the US (who routinely use mobile media including native apps and mobile websites), women with children at home are highly likely to use their devices while shopping in retail stores (77%), as are mobile Boomers (74%).
Read MoreCross-Channel Shopping Among American Internet Users [CHART]
An October 2011 survey by the Cisco Internet Business Solutions Group found that nearly six in 10 US cross-channel shoppers began their shopping journey online before going to a store to make a purchase.
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