The latest data out from the Census Bureau gives a sense of how large the Millenial generation is.
This infographic is based on research from CafeMedia that takes a deeper look at what the segment values most when it comes to work, money, and experiences.
A podcast about multiscreen behavior and 10 charts about multitainment.
Asian households have the highest median household incomes, of $75,910, reports Geoscape in its latest annual American Marketscape DataStream (AMDS) report.
Today, young adults ages 18 to 29 are less than half as likely to be white Christians as seniors age 65 and older.
US mothers are checking Facebook more times each day than they did in prior years.
Some 88.4% of US adults aged 25 and older are high school graduates, and almost one-third (32.5%) have at least a Bachelor’s degree.
US adults are more likely to use print coupons than paperless discounts, a finding that is true across generations and extends to affluents.
More than 7 in 10 US consumers would prefer to receive email communications from businesses.
This year, 27.0 million US adults will use the sharing economy at least once.