Three-quarters of the US population went to a movie at the cinema at least once last year and roughly 1 in 8 (12%) could be deemed frequent moviegoers in claiming to attend at least once a month.
Most US internet users say they don’t trust social networks to protect their personal information. A May 2018 survey by Rad Campaign found that 61% of respondents had little to no trust in social networks. That compares with 53% in 2016, and 57% in 2014.
This infograpic by eMarketer breaks down podcast listeners by age, gender, and frequency of listening.
This infographic illustrates five steps to take to determine what your ideal audience members look like in order to build your marketing personas.
A declining yet substantial proportion of the US adult population does not use the internet. In fact, 11% of US adults do not go online, with that figure down from 15% in a previous analysis released 5 years ago.
Video game hardware sales grew by 19% last year to reach $6.9 billion, per a recent report from the Entertainment Software Association. So how many Americans actually own video game consoles? Nielsen provides some answers.
This new infographic from Filmora illustrates the growth and potential of the video game industry.
Demographics, automation and inequality have the potential to dramatically reshape our world in the 2020s and beyond. The collision of these forces could trigger economic disruption far greater than we have experienced over the past 60 years.
It’s no surprise that Millennials’ social media time is mainly spent on smartphones. But what about older folks—are Baby Boomers and older users mostly mobile when it comes to social? Turns out, the answer is yes, if not quite to the same extent.