B2Bs’ ratings of most effective SEO tactics were similar to B2Cs’, as updating website content was No. 1 and original content came in just above keyword management.
Updating website content came out on top as the most important SEO undertaking, cited by 50% of marketers.
Fifty-eight percent of agencies said they had obtained branded content from the publishers from whom they purchased media, making it the most popular source.
This infographic by The Danger Brain breaks down the costs of producing a web series using Video Game High School as an example.
Marketers rate the effectiveness of SEO tactics for B2B Marketing.
via emarketer.com Time constraints are emerging as the biggest difficulty marketers face in content curation. Three-quarters of respondents did not have enough time to devote to the process, an understandable situation given that more than half of marketers said they were manually hunting for appropriate content on third-party sites. And an almost equal number of […]