This infographic illustrates 18 critical elements of a successful marketing email, from the subject line, to the pre-header, to the copy, to the signature.
Content Marketing Statistics & Trends
e-Strategy Trends’ continually-updated collection of content marketing research, statistics and trends for marketing, public relations, advertising and strategic communications professionals.
57% of Americans aged 12 and older this year report listening to online radio on a monthly basis, and 88% of those listeners (50% of respondents overall) listen on a weekly basis.
Employee advocacy is one of the fastest growing social business programs, per a report from the Altimeter Group.
Almost 8 in 10 content marketers agree or strongly agree that their team ‘makes awesome content that our audience loves.’
By the end of this year, there will be more than 6 million virtual reality users worldwide.
Roughly half of executives worldwide say analytics and social marketing competences are critically important digital marketing capabilities.
Communication and authenticity appear to be at the heart of live streaming video’s potential benefits to companies.
While the delivery of quality leads is marketers’ top objective, measuring and proving ROI is the biggest digital marketing challenge.
This infographic illustrates the complex practice that is keyword research and search engine optimization.
Including a video in an email increases the click-through rate by 200-300 percent. This statistic and 30 more are included in this infographic from Hyperfine Media that illustrates the many ways video can be used for marketing.