Most Effective B2B Content Marketing Tactics, October 2014 [CHART]

Chart - Most Effective B2B Content Marketing Tactics

86% B2B marketers reported using content marketing, down from 93% last year and 91% in 2012.

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B2B Marketing Technologies & The Customer Journey, November 2014 [CHART]

Chart - B2B Marketing Technologies & The Customer Journey

86% of senior marketers agree that it’s either absolutely critical or very important to create a cohesive customer journey across all touchpoints and channels.

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