This infographic by Marketo serves as a guide for marketing with Instagram.
Consumer Behavior Marketing Research
e-Strategy Trends’ continually-updated collection of consumer behavior marketing research and trends for marketing, public relations, advertising and strategic communications professionals.
In a July 2012 study of 234,000 mobile device users, comScore MobiLens found smartphone and tablet penetration steadily increased as income increased.
Baynote created this infographic to illustrate the joy of clicking for commerce.
This infographic by security-testing company Veracode illustrates interesting stats about the rise of data breaches and what it could mean for businesses and consumers.
Online travel in Russia expanded at a rate of 43% in 2011 and is projected to grow another 21.5% in 2012, to over $2.5 billion.
Only 26% of social network users followed alcoholic beverage brands because they wanted discounts or coupons.
Millennial shoppers were more than three times as likely as the overall panel to be influenced by blogs and social sites.
73% of regular American wine consumers were Facebook users.
As social media becomes increasingly used for customer engagement, social media users from around the world report a willingness to collaborate with companies they like in a variety of areas.