88% of consumers prefer to share their movie opinions with family through offline methods such as face-to-face (53%), on the phone (23%), or via text (12%).
Consumer Behavior Marketing Research
e-Strategy Trends’ continually-updated collection of consumer behavior marketing research and trends for marketing, public relations, advertising and strategic communications professionals.
Effective content doesn’t depend on SEO friendliness or quality of editing, say B2B marketers.
Two-thirds of the online survey’s female Facebook members said they login to the social network at least once a day.
47% of Americans living in households with annual household income (HHI) of $75,000 or more now own tablets.
Coffee tops the the list of the 10 fastest-growing consumer goods categories in 2012.
While smart phone penetration stood at only 14 percent during the last election in Q4 2008, it’s now at 55 percent as of August 2012.
This infographic by Launch Grow Joy lists 30 ways you can promote your blog posts.
This infographic looks at the new trend of exam schools that admit applicants mainly on the strength of their entrance exams.
Cable subscribers spent 59.5 hours in August watching TV shows and movies on a variety of devices, vs. only about half as much time for non-subscribers.