Almost two-thirds of the most viewed videos on YouTube (64%) were posted by citizens; 36% were posted by organizations.
Consumer Behavior Marketing Research
e-Strategy Trends’ continually-updated collection of consumer behavior marketing research and trends for marketing, public relations, advertising and strategic communications professionals.
News organizations produced 51% of these most popular news videos while citizen-produced videos accounted for 39% of the most watched videos, most of which were live eyewitness news moments.
On average, the companies listed on the Fortune Global 100 generate a total of 10,400,132 online mentions per month, mostly via Twitter.
Mobile phone subscriptions have grown more than eightfold over the past 10 years (up from 0.7 billion in 2000), with the developing world driving much of the growth
Sixty-three percent of consumers plan to spend up to $500 on back-to-school, according to this PriceGrabber infographic.
Is Facebook losing steam? SodaHead thinks that could be the case.
AWeber put together this infographic to illustrate how American teens communicate.
94% of consumers who will watch the Summer 2012 London Olympics will do so on a TV, but many will also watch on computers and mobile devices.
Slightly more than half of mobile device users read digital versions of print publications on their devices.
Mobile owners who use their devices on brick-and-mortar shopping trips use them largely for shopping logistics.