A Pew Research Center survey of US social media users found that more are turning to Twitter, YouTube—and even Tumblr—to get news.
Blog Marketing Statistics & Trends
e-Strategy Trends’ continually-updated collection of blog marketing research, statistics and trends for marketing, public relations, advertising and strategic communications professionals.
This infographic illustrates just how much data media platforms ranging from Twitter and YouTube to Netflix and Spotify generate by the minute.
This infographic from Orbit Media is based on the results of a survey of 1000 business bloggers and illustrates the ROI of B2B blogging.
More respondents turn to Google (85%) than to Amazon (72%) to help them find product ideas and information before making a purchase.
Podcast audiences continue to grow, and there are signs that advertisers are warming to their receptive audiences.
The most important objective of a lead generation strategy is to increase lead-to-customer conversions.
This infographic from filmora illustrates some amazing facts, figures and statistics about YouTube for 2017.
Influencer-focused content marketing company Collective Bias polled its stable of largely female influencers to get a sense of their preferred social networks.
Blogs and videos top the list of content types produced by US B2B marketers, each being used by 82% of respondents.
B2B buyers and consumers are alike in at least one way: product quality is the key determinant of their loyalty.