Not only is content marketing by far the top digital priority for B2B marketers this year, but it’s also the discipline most likely to get a spending hike this year.
This infographic by MGD Advertising identifies the six trends that are the most important for digital marketers to budget for.
This infographic by PricewaterhouseCoopers illustrates the future of robotics and AI.
This infographic by PricewaterhouseCoopers illustrates the rise of robotics and AI.
More than three in 10 business and IT executives said digital refers to all technology innovation-related activities.
Virtually all marketers believe Artificial Intelligence can enhance SEO, according to a SearchDex survey of 100 marketers across industries.
On a 100-point scale, marketers working at advertisers around the world score their organizations’ digital capabilities at an average score of just 57.
Close to one-third of US marketing emails fail to reach the inbox, according to an analysis by Return Path.
Consumers are notoriously laissez-faire about privacy when it comes to their own behavior, such as taking advantage of public Wi-Fi.
Fewer than one-third of projects used marketing analytics prior to a decision, down from 37% five years ago.