47% of developers said they used Facebook, compared with 28% who employed mobile or desktop keyword search.
Search Engine Marketing Statistics & Trends
e-Strategy Trends’ continually-updated collection of search engine marketing research, statistics and trends for marketing, public relations, advertising and strategic communications professionals.
Marketers are moving in greater numbers to newer media such as location-based applications and viral video.
59% of TV-watching tablet owners say they have shopped using their device while watching TV at home in the past 3 months, double the proportion (29%) of TV-watching smartphone users who say the same.
HubSpot put together the 10 Commandments Of Using Pinterest For Business infographic as a guide to using the visual bookmarking site.
Nifty Marketing created this infographic to illustrate the optimal local landing page.
According to the study, the tactics that will receive the greatest increases in budget for 2012 include website optimization, social media and SEO. Conversely, the tactics receiving the lowest increases are all outbound, including print advertising, tradeshows and direct mail.
Social media factors top list of Google search engine ranking factors.
Tablets accounted for 7% share of US paid search spending in June 2012, up from 5% in March, according to a July report from Marin Software.
Social networks were second only to search engines as the type of website where internet users in Mexico recalled seeing online ads.