Some 94% of respondents who had secured top-tier public relations feature coverage reported an increase in brand awareness.
Search Engine Marketing Statistics & Trends
e-Strategy Trends’ continually-updated collection of search engine marketing research, statistics and trends for marketing, public relations, advertising and strategic communications professionals.
There appears to be an epidemic of scary clown sightings around the world along with a corresponding rise in clown porn searches.
81% and 80% of respondents, respectively, said email marketing drives customer acquisition and retention.
More B2B marketers are realizing the benefits of content marketing as a method to generate leads and drive customer engagement.
The leading reason why companies don’t invest more money in digital marketing is a generally restricted budget for all types of marketing.
Much of the referral traffic to news articles about US presidential candidates is internal.
While no single factor has a very strong correlation with search rankings, Amazon’s sales rank has the highest correlation with search success on the platform.
App store search accounts for more than 67% of actual new app discovery.
More than one-third of US internet users said they first find out about small businesses when researching online.
This infographic from KBSD illustrates how to manage your online reputation with facts, stats and tips.