Eight out of 10 respondents said a search engine was their top choice among a collection of digital and nondigital sources to look up information for local businesses last year.
Search Engine Marketing Statistics & Trends
e-Strategy Trends’ continually-updated collection of search engine marketing research, statistics and trends for marketing, public relations, advertising and strategic communications professionals.
Topping the list of email list growth tactics is social media advertising, cited by almost half of respondents as being among their most effective tactics.
More hotel professionals are increasing their 2017 budgets for digital marketing and social media strategy in a bid to grow consumer awareness and attract more guests,
Where do America’s most racist people live? ‘The rural Northeast and South,’ suggests a new study just published in PLOS ONE.
Google search ranking factors no longer apply universally but must be analyzed on an industry-specific basis.
This infographic by Pickaweb illustrates the many paths to local SEO success.
About two-thirds of retail marketers are using AI for marketing purposes. This chart shows how.
This infographic from Websitebuilder.org illustrates the facts and importance of online consumer reviews and ratings to a wide variety of businesses.
Senior marketers in the US, UK and Australia prioritize social media more than any other communications channels for product launches.
Referrals (66%) and company websites (47%) continue to be the best sources of new customers for local advertisers, much as they were back in 2011.