App store search accounts for more than 67% of actual new app discovery.
Search Engine Marketing Statistics & Trends
e-Strategy Trends’ continually-updated collection of search engine marketing research, statistics and trends for marketing, public relations, advertising and strategic communications professionals.
More than one-third of US internet users said they first find out about small businesses when researching online.
This infographic from KBSD illustrates how to manage your online reputation with facts, stats and tips.
This infographic illustrates the complex practice that is keyword research and search engine optimization.
The median click-through rate (CTR) in AdWords across industries is 1.91% on the search network.
Professionals meetings and conferences occupy the largest share (13.7%) of medical marketing budgets.
This infographic from Quick Sprout illustrates some of the elements that go into creating create posts for YouTube, Facebook, Twitter, Pinterest, and Google+.
While TV is still the dominant destination for political ad spend, spending on digital channels, is increasing the fastest year over year.
TV news and TV debates are still the primary ways in which US internet users research and learn about political candidates prior to elections.
Business leaders are once again confident in the general direction of their marketing budgets this year, as 56% of respondents expect to increase their budgets.