Demographics
Coronavirus Social Bubbles
Nearly half of Americans say they’ve established social ‘bubbles’ of people they can trust to follow the rules for minimizing the risk of spreading the coronavirus.
Read MoreDemographics Of Coronavirus Impact On Small Businesses
From February to April this year, the US saw the number of Black, Latinx and Asian small-business owners decline 41%, 32% and 26%, respectively, according to a recent report from the National Bureau of Economic Research, citing US Census Bureau data.
Read MoreSocial Commerce Demographics
What is striking about these numbers is that 50% said they have not used social commerce and are not interested in using social commerce, or are not familiar with the concept.
Read MoreEmail Responsiveness [INFOGRAPHIC]
The infographic below from TimeToReply illstrates a trove of statistics about email generally and about expectations for responding to emails specifically.
Read MoreParents’ Biggest Pandemic Problems
This should come as absolutely no surprise to anyone who hasn’t been sleepwalking through the pandemic, parent or not.
Read MoreUS TV Viewer Growth, 2019-2022
US TV viewership and time spent is getting an unexpected bump as people continue to stay home due to the coronavirus pandemic.
Read MoreDiversity In Ads: Effect On Purchase Decisions
While multicultural media spending is growing, it is a small fraction of overall spend and far from proportional to the populations it is meant to target.
Read MoreQuiby Prospects Demographics
Morning Consult and The Hollywood Reporter polled American adults about Quibi, the new short-form video streaming service.
Read MoreCOVID-19 Social Media Use
49% of U.S. consumers are reading more news stories on social media as a result of the outbreak – this is the primary motivator to use social media across markets, gender, and income right now.
Read MoreLinkedIn Statistics [INFOGRAPHIC]
This infographic from Social Pilot illustrates 18 essential statistics you’ll want to know about LinkedIn.
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