Archive for July 8, 2019

Connected TV Users, 2017-2021 [CHART]

Chart: Connected TV Users, 2017-2021

eMarketer expects that more than half of the US population (57.2%) will watch connected TV in 2019, up from 51.7% in 2017, and because the time they spend watching will increase too, the amount of connected TV inventory available to advertisers will proliferate.

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