Archive for March 2019
Email Personalization [INFOGRAPHIC]
This infographic from Post Funnel illustrates why personaliztion is essential to meet customer expectations and to delivering results.
Read MoreMobile Advertising [INFOGRAPHIC]
This infographic from Connext Digital illustrates some statistics and trends about mobile advertising.
Read MoreB2B Content By Buying Stage [CHART]
Nearly half (47%) of the content created by B2B marketers in 2018 was created for the early stage of the buyer’s journey, according to a study from the Content Marketing Institute.
Read MoreMost Difficult Marketing Technology To Implement [CHART]
Most marketers today are working on implementing necessary marketing technologies at their organization, according to an Ascend2 report, which finds that their martech strategies revolve primarily around increasing ROI and improving marketing efficiency.
Read MoreMillennials' Response To Video Marketing [CHART]
Fully three-quarters (76%) of the almost 4,500 adults surveyed in the US, UK and Australia report having made a purchase after viewing a marketing video.
Read MoreMost Popular SaaS Tools [CHART]
Beating out the likes of Facebook, Amazon and Microsoft, Google tools are more prevalent in large, high-performing SaaS businesses.
Read MoreGoogle Analytics For Content Ideas [INFOGRAPHIC]
This infographic from Digital Marketing Philippines illustrates four ways you can use Google Analytics to get ideas for content.
Read MoreYouTube For Small Business [INFOGRAPHIC]
This infographic from Headway Capital illustrates how small businesses can use YouTube for marketing.
Read MoreIn-Demand Technical Digital Marketing Skills [CHART]
Data science and analytics will be the technical skills most needed at digital ad agencies worldwide in the next two years, according to a poll by Marketing Land.
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