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Home » eCommerce Marketing Statistics & Trends » eCommerce Market Share [CHART]

eCommerce Market Share [CHART]

eCommerce Market Share [CHART]
4.2 (84.83%) 29 votes

Chart: eCommerce Market Share

When it comes to the US ecommerce market, Amazon is leaving the competition in the dust. This year, the online shopping juggernaut will capture 49.1% of the market, according to eMarketer’s latest forecast on the top 10 US ecommerce retailers, up from a 43.5% share last year. Amazon now controls nearly 5% of the total US retail market (online and offline).

Amazon will generate $258.22 billion in US retail ecommerce sales this year, up 29.2% over last year. Amazon’s Marketplace sales will represent an increasingly dominant portion of its ecommerce business—68.0% this year, compared with 32.0% for Amazon direct sales. By the end of 2018, sales generated from Amazon’s Marketplace will be more than double that of Amazon’s direct sales in the US. Read the rest at eMarketer.

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July 30, 2018 By David Erickson
Filed Under: eCommerce, Podcast Tagged With: Amazon, Apple, Best Buy, Chart, Costco, ebay, eTailing, Home Depot, Macys, Online Shopping, Qurate, Reatail Marketing, Statistics, Walmart, Wayfair

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Internet Marketing Blog or to eStrategy TV. Published throughout the day by David Erickson David Erickson, a veteran marketing professional.

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